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Why production values matter

The Watcher
Description.
People involved.
References.

The Watcher - an Aspect production

Brands create a lot of video content, but so often they neglect the production basics that can elevate their videos to the next level. The Watcher began as a response to a simple client question ‘why should I invest in lighting?’. But lighting is just one technique, and the same question applies to many other aspects of production. So we made a film that explores the value of light, colour & sound vs traditional point and shoot. And being filmmakers, we didn’t stop there – drawing on the classic film noir style, we transformed disused tunnels under Temple Meads station and an old bar into a stage for a weary private investigator to illustrate the story.

People involved.

  • CREATIVES: TOM CARROLL & DAVE WATSON
  • AUTHOR: SAM BUCHANAN
  • EDITOR: STEVE WATSON & SAM BUCHANAN
  • SOUND DESIGN: TOM CORNES

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