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P4T Episode 1:

Are you in danger of becoming a one hit wonder?

P4T E1: How a killer video strategy can stop you becoming a one hit wonder?
Description.

I'm sure I'm not the only one old enough to remember those immortal lyrics “I am the one and….”. You know the rest. But amazing as it can be the have a huge hit, there is always a danger that it will be just that. One hit. The same is true in video marketing and if anything, the consequences are more dire. You quickly fall off your audiences’ radar, and in the end become an insignificant and long forgotten footnote. In this episode I look at how you achieve sustained long-term video success that keeps your audience coming back for more.

People involved.
  • Creatives: Dave Watson & Tom Carroll
  • Author: Evelyn Timson
  • Editor: Chris Urmston
  • Animator: Pedro Marquez
  • Sound Design: Tom Cornes
References.
  • Dinasours
  • The Fresh Prince of Bel Air Theme
  • Robin Hood Prince of Thieves
  • Street Fighter 2
  • Tango Advert 1991
  • Chesney Hawkes - 'The One And Only’ music video
  • Chesney Hawkes - Good Morning Britain
  • Tamagotchi Commercial
  • Liar Liar
  • The Goonies
  • Bill and Ted
  • Matrix
  • House of Pain - ‘Jump Around’ music video
  • The Rolling Stones Concert (1969)
  • The Rolling Stones - Glastonbury 2013
  • Shine A Light
  • Stones in Exile
  • The Rolling Stones - '(I can’t get no) Satisfaction’ music video

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