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P4T Episode 8:

Clarity over Mixed Messages

P4T E8: Clarity over Mixed Messages

Brands are producing more content than ever, but are they getting enough out of it? In this episode we’ll look at another video mistake that could be standing in the way of real ROI: and that’s mixed messages! It may seem harmless, if not helpful, to squeeze in a few extra benefits or reasons-to-care. That list of ‘must have messages’ starts to muddle the brief and muddy the water. The key is clarity. We’re here to tell you that your branded video should be landing one message per video and we’re going to show you how to do it.

People involved.
  • CreativeS: Katie Scott & DAVE WATSON
  • Editor: Helena Garcia
  • Animator: Pedro Marquez
  • Sound Design: Tom Cornes
  • Joker
  • Some kind of heaven
  • Greener grass
  • Midnight cowboy
  • I, Robot
  • Iron man
  • Bo Burnham’s “Inside”
  • Mission Impossible
  • Buffy the vampire slayer
  • 21 Jump st
  • Don’t look up
  • Sesame Street
  • The raid
  • Friends
  • Thor
  • Bean
  • Pulp fiction
  • Louie
  • The Matrix
  • Ted
  • Oliver Twist
  • The lord of the rings
  • The theory of everything?
  • Evan almighty
  • Star wars: A new hope
  • Finding Nemo
  • The wizard of Oz
  • Monty Python and the Holy Grail
  • Inception
  • Eternal Sunshine of a Spotless Mind
  • La La Land
  • Napoleon Dynamite
  • Catch me if you can
  • The Founder
  • Cinema paradiso
  • Roma
  • The fighter
  • O brother, where art thou
  • Fight Club
  • Inglorious Bastards
  • Irma Vep
  • Holy motors
  • The wolf of Wall st
  • Adaptation
  • Shrek forever after
  • The social network
  • Parasite
  • Euphoria
  • The notebook
  • Ed wood
  • Edward scissor hands
  • Mr. Robot
  • Adaptation
  • Chicken run
  • The imitation game
  • The Matrix
  • Isle of dogs
  • Bottle rocket
  • The social dilemma
  • Austin Powers
  • Saturday night fever
  • Lost
  • Evan Almighty
  • Cast away
  • Toy story
  • Midsommer
  • Greener grass
  • Some kind of heaven
  • The grand Budapest hotel
  • Fear and Loathing in Las Vegas
  • The hunger games: Mockingjay
  • Don’t look up
  • Honey, I shrank the kids
  • Mary Poppins
  • Big
  • Hocus Pocus
  • Kindergarden cop
  • Greener grass
  • Pollock
  • Hook
  • Swallow

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