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The North Face.

Never stop exploring.

The Mission.

Explore longer.

North Face wanted to target young adventurers with their “Longer Days are Back” Spring / Summer campaign. The campaign celebrates the change in season and the opportunity to get out and explore for longer.
TV Commercial
Production.

Chasing light.

Our TV commercial was shot on location in the Italian Dolomites Mountains. The creative direction focused around day light. We created a sense of anticipation as light pours onto the landscape and wakes up this natural playground.

Filming in the Italian Dolomites Mountains
Behind the scenes
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It’s exciting to create this campaign together.
Sebastian Reinhard, Marketing Director EMEA
The North Face

The Results.

Campaign views online in Germany and Italy alone
+433k
Reached new levels of engagement on Facebook
+9.5
%
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