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Its all about telling your company story in a way that will attract the right calibre of candidate. What is your company culture? Who will I be working with? What are the opportunities or rewards? What is the atmosphere like? What is your approach to CSR? These are some of the questions a good recruitment film will answer. It often works well to break a recruitment film up into sections to form an interactive DVD.
- recruitment presentations or events
- as a DVD giveaway or information pack
- part of a welcoming pack
- as a DVD for University Careers Centres
- on an interactive page of your website
- gets under the skin of your organisation
- demonstrates rather than preaches your company ethos and culture
- brings the career opportunities to life - conveys the rewards and opportunities
- gives a real sense of what it would be like to work with you
- attracts compatible applicants
- makes your company feel more accessible
- helps you to stand out from competing employers